In any foursome playing the back nine there is always that one fellow that is a doomsayer. “You’re not going to be able to avoid that trap,” or “that iron can’t take you into the wind at this distance.”
We at Weekend Golfer Magazine had our share of unsolicited advisers offer up similar dire prediction when we launched the publication last fall. “Not in this economy” or “print publishing is on its way out.”
Rather than change clubs we set out stance, took a few practice swings and slammed one to within a few feet of the pin. We have not only covered and cornered the market at the southern end of the state but this fair wind has carried our drive north through Broward, Palm Beach, Martin and St. Lucie Counties. We now cover the lifestyles surrounding, and distribute to, the hottest courses in a five county area with 14,000 copies of WG hitting the Pro Shops throughout South East Florida
With this growth we have acquired a range of new partners as well. On page 9 read about Leigh McKay, the scratch golfer and award-winning writer that has joined us as a Contributing Editor. His golf cart will get some miles covering all things north in our new territories. Copy Editor Henry Chinea has added polish and perfection to our in-depth coverage as well.
National sports figures now grace our pages with coverage of their charitable endeavors and more are scheduled for upcoming summer issues. The top-flight venues they play have found a place as advertisers in our growing publication as well. As we expand north our wide-roaming Contributing Writers has taken flight to bring our readers south through the Caribbean and Mexico to exotic and exciting locales, South America is on the agenda for our next issue.
National advertisers have taken notice with agencies in the coveted New York City creative community eyeing our pages to display their client’s products and services. Weekend Golfer Magazine is not only succeeding, but also thriving in this vibrant and exhilarating golfing community that has embraced our magazine.

Oscar Ferrazza
Publisher
Weekend Golfer Magazine